The 7th Small Business Friday is now only one month away. 7 September 2018 is South Africa’s biggest Small Business day of the year. This powerful and meaningful movement is about mobilising all South Africans to support and buy from their local small businesses.
Entrepreneurship is one of the cornerstones of the South African economy and it is thus vital to sustain this sector. Small Business Friday has gained incredible momentum over the past seven years; the NSBC and World Famous Events are very proud of the progress. It remains important to keep reminding people to get involved and support small business.
What happens when you buy from a small business? You are not helping a CEO buy a third holiday home. You are helping a little girl get dance lessons, a little boy get his team jersey, a mom or dad put food on the table, a family pay a bond, or a student pay for university fees.
It has been said something as small as the flutter of a butterfly’s wings can cause a hurricane on the other side of the world. If you change even the smallest of life’s details, you have the power to completely change its outcome. Making a small change to where we spend our money can have a huge impact on small businesses and ultimately our nation.
Once again, we anticipate enormous, nationwide support for this special movement leading up to Small Business Friday and an elevated frenzy on Small Business Friday, 7 September 2018. It’s a 365-day drive that peaks on the first Friday of Spring every year, aimed at celebrating and recognising the importance of the small business community. We really want people to Go BIG by supporting the small.
In 2012, the NSBC and World Famous Events launched Small Business Friday, which is now widely known as South Africa’s biggest Small Business day of the year. Spring brings new energy and a feel-good time of the year, so it was decided that Small Business Friday would always be on the first Friday of Spring every year. The very first Small Business Friday was on 7 September 2012.
Consumers were urged to support it through a national radio, digital, social media and PR campaign. We didn’t know how big it was going to be. We were surprised how fast it happened and the extent of it. More importantly, it drove real results for small businesses across the country that day and changed the habit of many consumers forever. Small Business Friday has become a social phenomenon. It has become a new mind-set and the right thing to do.
The number one small business challenge is getting new customers, as per the findings of the annual National Small Business Survey. The big drive was therefore to mobilise and encourage the nation to give greater support for small business. If more people can support local small businesses, these small businesses will be able to build their infrastructure and employ more local people, thereby alleviating unemployment and driving job creation.
The future is to win even more support, not just from small businesses, consumers and activists but other larger companies it could partner to promote the cause and importantly, to lobby Government officials to enhance the every-day life of the small business community.
What’s happening on the day?
Breakfast Connect will host the official Small Business Friday Media and Celebration Event on 7 September 2018 at the Barnyard Theatre, Silverstar Casino, Johannesburg. This awe-inspiring morning event will be attended by a large media contingent, business leaders, business owners, entrepreneurs and government dignitaries, facilitated by radio celebrity and entertainer, Bunny Majaja. The morning will be filled with inspired networking, fantastic give-aways, big prizes, a scrumptious full breakfast and top-of-the-line speakers.
Mike Anderson, NSBC Founder and CEO will be live on-stage in a media interview with Bunny Majaja, highlighting insights of one of the world’s most powerful and meaningful movements and what it takes for a small business to become incredibly successful.
Peter van Kets, a professional adventurer, best-selling author and one of the world’s leading inspirational speakers will take the audience on a powerful life-altering journey changing the way they think about themselves and their businesses.
The nominal delegate fee of R 285 per person Includes: breakfast and refreshments, world-class networking and the opportunity to experience inspiration at its best.
Tickets are extremely limited so get your ticket now and become part of something big.