Content is one of the most discussed strategies among marketers and sales executive. The reason is that since the advent of Google, customers can complete almost half the buying experience before coming into contact with a salesperson. So, how can content improve the buyers experience? Before we answer that question let us first define what […]
Is it your dream to operate your own business?If so, now is the time to Think differently + Take Charge + Take Action. Have you ever looked at the legendary entrepreneurs and wondered how they got to where they are? Where did they start? Many successful entrepreneurs have started from humble beginnings – little or […]
Article by The YinYang of Sales While sales are the profit generator, improving sales is an age-old quest for every business. Since time immemorial the fundamentals of sales have remained unchanged: Prospecting Qualifying Presenting Handling objections Closing
Article provided by Digital School of Marketing Owing to the increased amounts of time that consumers are spending on social media, the best way of getting your brand out there is by having a consistent presence on the channels that your customers are utilising. Social media can end up taking up a lot of time – […]
Article by Adv. Carien van Dijk: Tax Director and Legal Regulator at The Supremacy Group We read daily about the different types of employees in a workplace and how to manage them, from Generation X to Millennials. So with this ever evolving workforce, there is no reason why managing employees should look the same as […]
What is a social entrepreneur? It is a person who thinks of innovative ideas to solve social problems. A social entrepreneur is someone who wants to make a social impact with their business. What do you need to do to become a social entrepreneur?
Article provided by BDO Companies that are too hasty to conclude mergers and do not conduct due diligence and proper planning can set themselves up for failure, writes Tshepiso Poho, Senior Audit Manager at BDO. Mergers are highly complex processes which can generate significant hesitancy amongst investors, employees, creditors, suppliers and other vested stakeholders. To allay […]
Article provided by Absa When you hear the words ‘intellectual property’, your mind automatically fills with other words like ‘ideas’, ‘new concepts’, ‘business’, and ‘innovation’ We sat down recently with Taryn Simpson, Head: Group Intellectual Property Counsel, and unpacked a few of the complex laws and guidelines around intellectual property and everything that goes along […]
Article provided by Digital School of Marketing As a business owner, one of the most important things to do is to let your customers and potential customers know that you supply a product and/or service. They need to form a clear association between what you supply and what services you provide so that at any time […]
Article provided by Xero Basic invoice format – what goes where Your customer has just opened your invoice. Here are the 7 things they should see – going from the top of the page to the bottom: Your details Your name and contact details are required. Their details Identify the person or organisation that you’re billing, […]
