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Know yourself

Article by Matrix Marketing

During the last quarter of 2016, our management team spent some time with psychology honours graduates. The purpose was to understand ourselves and our colleagues better.

This study led to better communication amongst ourselves and an empathy with each other when it came down to working together.

Furthermore, we  wanted a clear understanding of the strengths within the team. This would help us to know who would be better suited to lead various projects and where different skills would be required.

“Self-discovery is the secret ingredient that fuels daring.” ~ Grace Lichtenstein

What I did not expect was a far clearer understanding of my personal traits, what my driving forces was and an understanding of my own personal motivations.

Although I knew which traits were important to me, the levels were not, and the deeper motivations simplified my view of future actions.

What also became obvious is how easy it is to break things and how much more challenging it is to build them up.

If you ask people in sales what drives them, most will say money. Sure, money is important but if it is the only thing, it leads to people taking shortcuts and attempting to do the least possible for the greatest return. Though this sounds efficient initially, it is not. The reason being, if you spend the minimum time thinking of your customers, it won’t lend itself to building relationships and becoming a trusted advisor.

Matrix Marketing is a proud Partner of the NSBC.