You have thought about an incredible new business idea. You believe that it is what has been missing from everyone’s life. You know exactly what the product or service is you will sell. You put in loads of time and money to create the product or service. Launch day comes and you hear only crickets. […]
Does the idea of a product launch frighten you? Do you wonder where to begin? Here are five easy steps to take to successfully launch your product or service to the market.
Article by Matrix Marketing, MD Steve Trehair Selling is all about knowing how to communicate. The more focused and clear your communication is, the easier it is to understand. The web is a powerful selling tool as it provides good communicators with an unprecedented platform for expanding their network and influence. Sales leads usually come from […]
Comment by Walter van der Merwe, CEO at FedGroup Life Increasingly, the SME sector is recognising that if it wishes to attract and retain staff, employee benefit (EB) offerings need to be made a part of their overall packages. Additionally, many recognise the role EB plays in eliminating the cycle of inter-generational poverty – by […]
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Whether you are the CEO or a general employee in a business having influence means that you have power. With this power comes great responsibility as it can be used in both a negative and a positive way. How can you harness this power to create a work environment where everyone thrives to be the […]
Article by Fedhealth Many of us have goals connected to both physical or financial health, but would you have expected them to be linked? According to some new studies, they are. In one study by Momentum (UK), a survey “show[ed] a clear and significant relationship between overall well-being and financial wellness”. They looked at established areas […]
By Nadia Hearn – respected as one of South Africa’s best brand coaches, founder of Get Published and radio host of 2oceansvibe Radio’s PR & marketing small business talk show #onTheFLIPSIDE Do you remember the days when your biggest worry when using Facebook for business was to make sure you sent out error-free posts? Now […]
Are late payments crippling your business? Why do customers think it is ok to pay late? What can you do to encourage people to pay on time? Firstly, let’s look at the ugly of late payments, what could possibly be the reason people pay late? There are multiple reasons why people are struggling to pay […]
This year, the National Small Business Chamber (NSBC) and World Famous Events will mark the ninth anniversary of the South African Small Business Awards, recognising the hard work and achievements of small businesses and entrepreneurs in South Africa. Mike Anderson, founder and CEO of the NSBC, says the continued success of the awards is testament […]
With the advent of social media, the method of sales has changed. People are no longer swayed by hard sales tactics but prefer a softer approach. How can you use social media to increase your sales? And what is social selling? Social selling is the precursor to closing a deal online. It is answering questions, […]
