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Case Study: Yuppiechef – Pioneering ecommerce out of Cape Town, SA

Yuppiechef broke new ground with their pioneering approach to e-commerce in South Africa. Founders Andrew Smith and Shane Dryden were the right people for the job, fresh from running a web development agency. 

Growing quickly from shipping one brand and 32 products out of Andrew’s lounge, Yuppiechef now stocks over 500 brands and thousands of products. And beautiful accounting software plays a part – as one of the first subscribers in SA, Andrew regularly recommends Xero for its flexible integration and smart functionality.

Xero is a proud Partner of the NSBC.

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