Article written by Selina Bieber (regional director for Turkey and MENA at GoDaddy EMEA Bizcommunity) Many South African business owners, side-hustlers and freelancers know that it’s more urgent than ever to accelerate their digital journey, to help stay active during the COVID-19 pandemic and serve the needs of a connected customer base. Even for those […]
Article provided by GroupFin Social media is a free / affordable way to: 1. increase brand awareness 2. establish your company as industry expert 3. expand professional network 4. connect with audience / new audience, local and globally 5. improve customer service 6. create top of mind brand awareness 7. create a platform for clients and […]
Article provided by Oracle Cloud Social media has been marketing’s stellar performer for nearly two decades. From 2002’s launch of LinkedIn through to 2018, close to 3.2 billion people have ‘gone social’ – that’s a 13% hike on 2017. Understandably, businesses have rushed to where consumers now spend more of their time. But recent events […]
Article provided by Digital School of Marketing Owing to the increased amounts of time that consumers are spending on social media, the best way of getting your brand out there is by having a consistent presence on the channels that your customers are utilising. Social media can end up taking up a lot of time – […]
Facebook, Twitter, Pinterest, LinkedIn, YouTube, Google+ and Instagram are some of the leading social media platforms in the world. But where should your brand be? As a small business you have limited time and money and it is best to put them towards a social media strategy which will increase brand awareness and create conversions. […]
With the advent of social media, the method of sales has changed. People are no longer swayed by hard sales tactics but prefer a softer approach. How can you use social media to increase your sales? And what is social selling? Social selling is the precursor to closing a deal online. It is answering questions, […]
Social media is the latest buzzword in small business marketing. How can you use it to grow your small business? Does it need special talents? Does it take up a lot of your time? These are some of the questions which people think about when considering using social media. Here are some answers on ways […]
