Picture this: you have a fantastic business, offering excellent products or services. But there’s one problem — you’re practically invisible on Google. In today’s digital world, where search engines like Google have become our go-to source for information, that’s like committing a crime against your own success. In this article, we’ll dive into why being absent from Google is a big deal and the costs of being digitally excluded.
The power of Google
The internet has revolutionised the way we learn, work, and connect with others. Everything is simply a click away. With billions of searches happening every day, it’s no secret that Google holds the keys to the digital kingdom.
When potential customers are searching for products or services like yours, you want to be front and centre. Because let’s be real — when was the last time you went beyond the first page of Google’s search results? Exactly.
Being absent from those coveted top spots means missing out on valuable organic traffic and potential customers. It’s like setting up shop in a ghost town instead of a bustling city. You may have the best products or services on offer, but if nobody sees you, the value you bring is worthless.
The trust factor
Being visible on Google isn’t just about getting found; it’s also about building trust with your audience. Visibility means credibility. Think about it — when you’re searching for something, do you trust the businesses that show up on the first page of Google or the ones buried on page 10?
With e-commerce rapidly growing and consumers relying heavily on online research before making purchases, potential customers will question your legitimacy if you’re nowhere to be found.
How to improve your Google rankings
Improving your visibility on Google is an ongoing process. Stay up to date with SEO best practices, provide quality content to your audience, and invest in Google Ads. With patience, persistence, and well-executed search ads, you can enhance your visibility and boost your sales. Best of all, you don’t need a big budget. With Adbot, you can spend as little as $3 per day.
In a world where online visibility is synonymous with business success, being invisible on Google means missed opportunities, lost customers, and a struggling bottom line. It’s a crime you simply can’t afford to commit.
What are you waiting for?
Sign up with Adbot in less than 10 minutes (or the time it takes you to check what’s coming to Netflix) and you could have your first Google Ad live in seconds! Our Adbots will do the rest — they never sleep — from optimising your adwords to adjusting your budget based on what performs best.