Article provided by Momentum Insure
In a world where uncertainty is the only certainty, clients are increasingly looking to their insurance providers for more than just financial protection. They want safety, security, and peace of mind. Here’s why prioritising safety is essential and how insurers can build stronger relationships by going beyond traditional cover.
Beyond insurance: the importance of safety
Insurance companies have a unique opportunity to provide value beyond traditional policies. By prioritising safety, insurers can help clients prevent accidents and mitigate risks before they occur. This proactive approach not only reduces claims but also builds trust and loyalty. Clients appreciate knowing that their insurer is invested in their well-being, not just their premiums. *
Building relationships through safety
To build strong relationships, insurers must focus on safety initiatives that resonate with clients and here is how:
- Safety Alerts and Accident Alerts: Features like Momentum Insurer’s safety Alert and Accident Alert use phone sensors to detect accidents and automatically dispatch emergency responders. This immediate response can be lifesaving and demonstrates a commitment to client safety.
- Rewarding safe behaviour: Momentum Insure’s Safe Dayz™ rewards clients for safe driving behaviour. By incentivising good habits, insurers can encourage safer roads and reduce the likelihood of accidents.
- Comprehensive safety programs: Programs like Momentum Safety Returns offer up to 30% cash back on premiums for clients who engage with their safety-focused features, even if they claim. This not only rewards clients but also promotes a culture of safety.
The benefits of keeping clients safe
Prioritising safety has its benefits for both clients and insurers. For clients, it means fewer accidents, less stress, and a greater sense of security. For insurers, it translates to fewer claims, lower costs, and higher client satisfaction. It is a win-win situation that strengthens the relationship between insurer and insured.
Proactive protection is the future of insurance
Insurance companies are increasingly adopting advanced technologies to protect clients proactively. From telematics that monitor driving behaviour to mobile apps that provide real-time safety alerts, the industry is evolving to meet the needs of a safety-conscious clientele*. By staying ahead of potential risks, insurers can offer unparalleled peace of mind.
In a country where safety is paramount, insurance providers have a crucial role to play. By prioritising safety and going beyond traditional cover, insurers can build lasting relationships with clients. Essentially, isn’t peace of mind the greatest insurance of all?
References
https://www2.deloitte.com/us/en/insights/industry/financial-services/financial-services-industry outlooks/insurance-industry-outlook.html (date of access: 25 August 2024)
Momentum Insure Company Limited is part of Momentum Group Limited and is a licensed non-life insurer and an authorised financial services provider FSP22789
Momentum Insure is a proud Partner of the NSBC